Each add-on can be mixed into any package or booked individually (depending on scope). These services help you bring everything together — online and offline — so your brand shines consistently across every touchpoint.

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Website Copywriting: ​

Your website should sound like you. I’ll write or refine your copy to match your brand voice and guide visitors toward booking or buying.
Includes:

• Homepage, About, and Services rewrite

• Keyword-optimized descriptions for SEO

• Consistent tone that matches your socials
  Best for: Businesses whose website hasn’t been updated in years or no longer fits their brand.

Print & Design Services: 

Offline marketing still matters — especially on the island. I design cohesive print materials that match your online brand perfectly. Think about anything you need designed for print. (Printing costs billed in addition to the service fee). 
Available Items:

• Business cards (standard or clear acrylic)

• Rack cards and postcards (great for lodges, tourism, or events)

• Stickers and magnets (for merch, giveaways, or packaging)

• Posters and flyers for local shops or bulletin boards
  Includes:

• Custom design + print setup

• Coordination with local or online print vendors
  Best for: Businesses that want their branding to stand out everywhere — not just online. 

Marketing Strategy & Consultation 

A one-on-one deep dive into your business goals, online presence, and customer flow.
Includes:

• 60–90 minute strategy session

• Audit of current social channels + website

• 30-day action plan for improved visibility
  Best for: Anyone who needs direction before committing to a full package.

Email/Newsletter Set-Up 

Stay connected with your audience beyond social media. I’ll help you create a beautiful, branded email newsletter that keeps your customers in the loop.
Includes:

• Set up in your preferred platform (Mailchimp, Flodesk, or ConvertKit)

• Custom-branded email template that matches your visuals and voice

• Monthly or seasonal newsletter writing (content + design)

• List management and growth strategy tips
  Best for: Businesses wanting to nurture repeat customers or reach locals who don’t always see social posts.

Canva Template Kit: 

Keep your brand consistent even between scheduled posts. I’ll design editable Canva templates that you can reuse anytime — perfect for stories, quotes, announcements, and more.
Includes:

• 6–10 branded post templates (feed + story sizes)

• Font and color integration to match your brand palette

• Tutorial walkthrough so you can easily update them

• Optional seasonal refresh add-on (updated every 3–6 months)
  Best for: Business owners who like to post spontaneously but want to stay on-brand.

Brand Identity Refresh

Because your business has grown — and your visuals should grow with it.

Whether you’re ready to level up from a DIY logo or just need a visual refresh, I’ll help refine your colors, fonts, and design language so your brand feels as polished as your work.

Includes:

• Updated color palette and font pairing

• Logo touch-ups or secondary logo design

• Mini brand guide (PDF or Canva format)

• Optional social media asset refresh

Best for: Businesses evolving from homemade branding to something cohesive, confident, and professional.

Blog Writing & Ghost Writing 

Tell your story. Build your authority. Boost your reach.

Share your expertise, experiences, or island stories through custom blogs written in your brand voice. Each post is optimized for search engines and designed to connect with real readers — not algorithms.

Includes:

• 1–4 blog posts per month

• SEO keyword integration

• Optional formatting and publishing assistance

• Image sourcing (stock or client-provided)

Best for: Lodges, guides, and businesses ready to grow organic visibility while sharing what makes their work unique.